Project Description

“Energize the World with Japanese Cuisine”

Solution: Marketing, Content, Video, Motion Graphics, Animations, Graphic Design

Beholder is honored to service Peace Dining and its subsidiaries which include Genji, Ramen, Wok Street, Hai Street Kitchen & Co., mai cusine, and GHG Logistics with strategic creative services.

Peace Dining Corporation is a global holding company that oversees several subsidiaries related to the wholesale and retail distribution of sushi and Japanese food products. The Mission is to serve food-lovers with delicious Japanese-inspired food and knowledge to lead happy, healthy lives, and to energize the world with Japanese cuisine.

Food Marketing Case Study

For this high-profile food and beverage client, Beholder’s strategic creative services include comprehensive branding, marketing, graphic design, and video production services including development and strategy, on-location filming throughout the United States, enhanced post-production services, motion graphics, and digital final delivery.

Beholder focuses on two distinct audiences for Peace Dining Corp – B2B and B2C. The majority of the products are sold within major retail stores throughout the United States and UK.  This requires different strategic brand approaches to connect with the B2B distribution partner; as well as a B2B Consumer enabling an exciting and enticing user experience.

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